Top 10 Fintech SEO Agencies: Handpicked & Expert-Approved

December 30, 2024
| Maria Harutyunyan
| 10 Min Read
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Ever wonder why your Fintech brand isn’t showing up where it should, even though you offer reliable, secure services? It’s not just about picking the right keywords. Fintech comes with a lot of rules—KYC, AML, GDPR—and that means you’re dealing with strict rules while trying to explain complicated things in a way anyone can understand. Miss one of these steps, and you could disappear from people’s radar.

That’s why finding the right SEO partner is so important. A good agency knows how to handle tough regulations and still keep your message warm and friendly. They get that using the wrong words about security can send potential clients running, and ignoring AML rules could lead to serious trouble. In short, they realize fintech isn’t like most industries—there’s more at stake than just ranking high on Google.

If any of this sounds familiar, you’re in the right place. We’re about to share the top 10 fintech SEO agencies that truly know their stuff, so you can finally connect with the right audience and show them you’re more than just a flashy platform. Let’s get started.

List of the best fintech SEO agencies: 

  • Loopex Digital
  • Rock the Rankings
  • Egochi
  • Promodo
  • Beacon Digital
  • Blue Array
  • BeFound SEO
  • The Postcard Agency
  • High Voltage SEO
  • Infidigit

Disclaimer: This list isn’t about who’s better than who. Every agency featured here stands out for delivering impressive results and earning high praise from the businesses they’ve worked with.

Our Picks for the Best Fintech SEO Agencies

Company Clutch Rating Key Clients Service Provided Founding Year Case Studies
Loopex Digital 5 Rowland Emergency SEO-100% 2018
Rock the Rankings 5 Pinecone SEO-80% 2018
Egochi 5 Culbertsons SEO-55% 2009
Promodo 4.8 Claspo SEO-25% 2004
Beacon Digital 5 Shift Technology SEO-5% 2016
Blue Array 5 Fluidy SEO-100% 2015
BeFound SEO 5 RoadStone SEO-50% 2008
The Postcard Agency 5 PBS National Sales SEO-20% 2018
High Voltage SEO 4.7 Freshbooks SEO-90% 2014
Infidigit 5 Finnable SEO-40% 2017
Logo

Loopex Digital

loopex digital fintech seo agency

Loopex Digital is a growth-driven SEO agency, known for helping businesses grow their traffic, rankings, and ROI. They’ve worked with startups and established companies across the globe, including those in the fintech world. They’ve even earned recognition from Clutch.co as one of Armenia’s top SEO companies and received the Tech Behemoths Awards in 2023.

What makes them stand out for fintech? They get how tricky the industry can be—compliance rules, technical jargon, and the need to build trust with your audience. 

On top of that, they make sure your website meets Google’s EEAT guidelines, which is super important for proving your expertise and authority in financial topics and boosting your search rankings.

Their services, like technical SEO audits, content strategies, link building, and digital PR, are designed to meet these unique challenges. 

Clients love how they break down complicated SEO terms into simple explanations and deliver real results. If you’re in fintech and want to scale while staying compliant and credible, Loopex Digital could be the partner you’re looking for.

  • Finance Industry Share: 6%
  • Service Line: SEO 100%
  • Key Client List: WorkYard, Olofly, Arka
  • Clutch Rating and High Client Reviews: 5 out of 5 stars from a total of 57 reviews on Clutch
  • Years in Business: 6+
  • Company Size: 50-249 employees
  • Portfolio & Case Studies: Loopex Digital worked with WorkYard, a platform for managing construction and service teams, to take their online presence to the next level. Loopex Digital got to work and implemented strategies like building high-quality SAAS backlinks and running a targeted Digital PR campaign. In just 21 months, WorkYard’s organic traffic shot up by 1,839%, and their product pages ranked for 3,874 new top-10 keywords—a 1,872% increase. Their Domain Rating also jumped from 31 to 56, showing a huge increase in authority.

Bottom line

Loopex Digital has made our list as the best fintech SEO agency because they fix the hard stuff head-on—like EEAT and building trust. For example, they helped Rowland Emergency grow its organic traffic by 68% in just three months by creating new, targeted content, fixing technical issues, and improving site navigation. With a 100% focus on SEO, 6+ years of experience, and fintech SEO expertise Loopex Digital is a reliable choice for fintech companies looking to grow while staying on track with the rules.

Rock the Rankings

rock the

Rock The Rankings is an SEO agency based in Charlotte that’s all about helping SaaS and tech companies grow. They focus on content marketing, link building, and digital PR to increase search traffic and bring in high-quality leads. Clients love how easy they are to work with, praising their clear communication, great content writing, and transparent process. 

With over 10 years of experience, their team specializes in SaaS SEO management, consulting, content creation, programmatic SEO, and link building. They’ve helped hundreds of SaaS and fintech businesses across North America and Europe hit their growth goals, and their results speak for themselves.

  • Finance Industry Share: 10%
  • Service Line: SEO-80%
  • Key Client List: Atto, Pinecone
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch.
  • Years in Business: 6+
  • Company Size: 2-9 employees
  • Portfolio & Case Studies: Rock The Rankings partnered with a fintech startup specializing in crypto research, data, and tools. The startup struggled with low visibility and limited content. By creating a detailed SEO and content strategy, building high-quality backlinks, and expanding its content library, Rock The Rankings delivered amazing results: a 340% jump in organic sessions, a 14% increase in B2C signups, and a 23% increase in B2B signups.

Bottom line

Rock The Rankings is really skilled at solving fintech challenges like standing out in competitive markets and driving both B2B and B2C growth. It has expertise in crafting data-backed content strategies, building strong backlinks, and optimizing user acquisition funnels. With a proven ability to deliver measurable results, they are a trusted partner for fintech companies aiming to grow in a tough, competitive industry.

Egochi

egochi fintech seo agency

Egochi is a digital marketing agency that offers services like website design, SEO, social media marketing, and pay-per-click advertising. What sets them apart is their use of advanced tools like AI to build smart, data-driven strategies tailored to each client’s goals. 

They have been recognized as a Google AdWords™ Premier Partner, which proves their expertise in handling effective online ad campaigns. With a strong reputation for innovation and adaptability, they’ve become a reliable partner for fintech businesses that want to grow online.

  • Finance Industry Share: 5%
  • Service Line: SEO-55%
  • Key Client List: Culbertsons
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 15+
  • Company Size: 10-49 employees
  • Portfolio & Case Studies: Egochi worked with a fintech company that had difficulties with low search visibility, confusing website navigation, and underperforming PPC campaigns. The team rebuilt their website, optimized SEO, updated PPC strategies, and increased social media engagement. As a result, their primary keywords hit the first page of Google, organic traffic tripled, and bounce rates dropped by 30%. On top of that, PPC campaigns saw a 60% drop in cost per acquisition with a 40% increase in conversions, while social media channels grew followers by 200% and engagement rates by 150%.

Bottom line

Egochi is a great choice for fintech companies because they understand the industry’s challenges, have expertise in working with Fintech clients, and aren't afraid to try new approaches using AI. They create customized strategies that get real results, from higher rankings to better user engagement, making them a top FinTech SEO agency.

Promodo

promodo fintech seo agency

Promodo is a digital marketing company with over 19 years of experience that offers different services, including search engine optimization, pay-per-click, household planning, user experience/user interface design, and email marketing. This involves a panel of over 450 in-house professionals and has completed over 2, 500 projects in over 40 countries with 380 plus clients. 

Their vast recommendations focus on brand building and new customer acquisition as well as optimization of the e-business. Most of Promodo’s achievements were acknowledged, and in particular, Promodo became a finalist of the Google Premier Partner Award 2023 in the category of work with an emphasis on workplace excellence.

  • Finance Industry Share: 10%
  • Service Line: SEO-25%
  • Key Client List: Aurum, Claspo, Macnest
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 20+
  • Company Size: 250-999 employees
  • Portfolio & Case Studies: ZEN.COM is a fintech company that wanted to increase its audience and agreed to start a blog in Promodo, cooperating with it. The specific target that was set was to rank at the leading positions on the search engines within 6 months. Promodo offered integrated SEO services that included keyword research, on-site optimization, content optimization, and technical SEO. As a result, the fintech blog emerged to the top positions in the search based on keywords in just six months, while raising organic traffic and the company’s reputation in the new market. 

Bottom line

Promodo’s work with ZEN.COM shows they know how to get real results for fintech companies. Taking a blog in a new language to top search positions in just six months is no small feat, and it proves they understand the challenges of breaking into competitive markets. If you’re a fintech brand looking to grow your audience and make a big impact, Promodo is a partner you can trust to get the job done.

Beacon Digital Marketing

Beacon Digital Marketing

Beacon Digital Marketing is a B2B marketing agency that helps companies in industries like cybersecurity, fintech, and B2B software grow through smart digital strategies. They offer services like branding, demand generation, account-based marketing, and website development, tailoring each plan to fit the unique needs of their clients. 

Recognized as one of America’s Fastest Growing Private Companies three years in a row (2022-2024) and named "Agency of the Year" by the Cybersecurity Marketing Society in 2023, they’ve built a reputation for delivering results. Clients love how seamlessly they work with internal teams to create strategies that actually work.

  • Finance Industry Share: 20
  • Service Line: SEO-5% 
  • Key Client List: Shift Technology, Correlium
  • Clutch Rating and High Client Reviews: 5 out of 5 stars based on Clutch
  • Years in Business: 8+
  • Company Size: 10-49 employees
  • Portfolio & Case Studies: Beacon Digital Marketing worked with a SaaS company in the cybersecurity and fintech space to increase their online rankings and bring in more leads. They ran targeted Google ads, created focused landing pages in HubSpot, and improved the company’s SEO with better keywords and backlinks. In just six months, they grew organic traffic by 60%, boosted conversions by 800%, and brought in 700 new visitors, 20 form submissions, and 8 solid prospects. By improving search rankings and ad performance, Beacon helped the client reach the right people and grow their business.

Bottom line

Beacon Digital Marketing knows how to get results for fintech and cybersecurity businesses. They focus on the right mix of targeted ads and smart SEO to drive real growth in traffic and leads. With a clear understanding of industry challenges and a proven track record of helping companies reach the right people, they’re a solid choice for businesses looking to grow and stand out in a crowded market.

Blue Array

blue array fintech seo agency

Blue Array is the UK’s largest SEO agency, fully focused on helping businesses improve their rankings. They’ve created a unique way of working called “consulgency,” which combines the personal attention of a consultant with the strength and resources of a big agency. Their services cover everything from creating SEO strategies and fixing technical issues to improving website content and running digital PR campaigns.

Blue Array is also a certified B Corp, meaning they’re committed to making a positive impact on people and the planet. In 2022, they were named Best Large SEO Agency at the UK Search Awards. They work with both big brands and startups, helping them achieve their business goals through smart and effective SEO.

  • Finance Industry Share: 10%
  • Service Line: SEO-100%
  • Key Client List: Fluidy, Floom, Boden
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 9+
  • Company Size: 10-49 employees
  • Portfolio & Case Studies: Blue Array has worked with Fluidly, a fintech company that uses AI to help businesses manage cash flow. Blue Array fixed technical issues on the website, created blog content designed for their audience, and added new pages to target important keywords. As a result, Fluidly's organic traffic skyrocketed by 1,040% in 2018, helping them reach more people and grow their brand.

Bottom line

We included Blue Array in our list as a top fintech SEO agency because their portfolio and expertise clearly show they know how to deliver results. Their work with fintech brands like Fluidly proves they understand the unique challenges of the industry and can help your company as well!

BeFound SEO

befound seo fintech seo agency

BeFound SEO has been helping businesses stand out online since 2009, all thanks to Leslie Gilmour and his team in Dublin. They make SEO simple, offering everything from audits and local SEO to Google Ads and content marketing. If you’ve got an online store on platforms like WordPress or Shopify, they’ve got you covered there too. 

Over the years, they’ve worked with all sorts of businesses—including fintech, accounting firms, travel companies, and more—helping them get found on Google, attract more visitors, and grow their sales. What makes them different? No long-term contracts, just easy, monthly agreements. They keep it clear, straightforward, and always focused on what works best for you.

  • Finance Industry Share: 10%
  • Service Line: SEO-50%
  • Key Client List: RoadStone, Printroom, The Panelling Centre
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 16+
  • Company Size: 2-9 employees
  • Portfolio & Case Studies: A firm in the fintech industry came to BeFound SEO because their website was only getting about 50 monthly visits from Google. They wanted to change that, so the team got to work on a plan—doing keyword research, improving the website’s content and structure, fixing technical issues, and building quality links. The first year was a bit slow because there were, but by the second year, the strategy delivered real results. The site’s traffic shot up to over 2,000 visits a month, growing by 30% every year after that. Now, the firm ranks high for key search queries, bringing new leads without needing to chase prospects the old-fashioned way.

Bottom line

BeFound SEO is the top fintech SEO agency because they get real, measurable results and truly understand the needs of financial businesses. As you saw above, they helped a financial advisory firm grow from just 50 monthly visitors to over 2,000, with steady growth year after year. They know the fintech space inside out and have the results to back it up.

The Postcard Agency

the postcard agency fintech seo agency

The Postcard Agency started in 2018, thanks to Jonathan Ochart’s vision to help businesses connect with people in real, meaningful ways. Based in Los Angeles but working remotely, they offer services like branding, social media, email marketing, SEO, and website design.

They’ve worked with clients like PBS National Sales, Smoothie King, and Miami Beach Pride, creating campaigns that actually work—getting brands noticed and bringing in leads. As an LGBT-certified and Latinx-owned business, they care deeply about diversity and inclusion, making sure their strategies speak to all kinds of audiences.

  • Finance Industry Share: 5%
  • Service Line: SEO-20%
  • Key Client List: Smoothie King, PBS National Sales
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 6+
  • Company Size: 2-9 employees
  • Portfolio & Case Studies: Nottingham had difficulties getting results with Google Ads and reached out to The Postcard Agency. They started by auditing the website, researching competitors, and optimizing 12 important pages with the right keywords. In just a month, Nottingham’s site started showing up on the first page of Google for key searches. After three months, their visibility increased by 75%, with 51% more clicks, 37% more organic traffic, and 33% more leads. 

Bottom line

The Postcard Agency is the best fintech SEO agency because they know what matters most. They create content that follows fintech regulations, focus on important keywords to get you noticed, and make sure your website is secure and fast. They really get what fintech businesses need to grow online.

High Voltage SEO

high voltage seo fintech seo agency

High Voltage SEO, started in 2014, is an SEO agency that helps businesses of all kinds—whether they’re local shops, eCommerce stores, B2B companies, fintech companies, legal firms, or SaaS brands. Based in Phoenix, Arizona, they use a unique, science-backed, U.S.-patented approach to make websites rank better and deliver lasting results. 

Their services include SEO audits, custom programs, training, and conversion optimization. They’ve earned big recognition too, like the Web Excellence Award for helping Chime, a U.S. neobank, beat major banks in search rankings and the Clutch Leader Award for being one of the best SEO agencies in Arizona multiple years in a row. These awards show they’re not just good—they’re great at what they do.

  • Finance Industry Share: 30%
  • Service Line: SEO-90%
  • Key Client List: Freshbooks, Intersport
  • Clutch Rating and High Client Reviews: 4,7 out of 5 stars on Clutch
  • Years in Business: 10+
  • Company Size: 10-49 employees
  • Portfolio & Case Studies: High Voltage SEO worked with FreshBooks, a popular invoicing and accounting software for small businesses. They created a smart content strategy focused on educational materials, industry-specific invoice templates, and competitor-branded keywords. The results were outstanding—FreshBooks’ monthly organic traffic skyrocketed from 220,000 to around 2.5 million visits, showing the power of targeted SEO done right.

Bottom line

High Voltage SEO creates custom SEO programs built specifically for fintech companies, helping them move away from relying on paid traffic while growing their organic reach. Their data-driven approach is all about cutting customer acquisition costs by improving search visibility and connecting with the right audience. With nearly a decade of proven, science-backed methods, they deliver strategies that drive long-term, sustainable success for fintech businesses.

Infidigit

infidigit fintech seo agency

Infidigit is a digital marketing agency that helps businesses grow online with smart SEO strategies. Started in 2017 by Kaushal Thakkar, who’s been in the SEO game since 2001, the team has grown to over 150 experts. 

They’ve worked with big names like Myntra, ICICI Prudential, and HDFC Life, helping them get more traffic and turn visitors into customers. 

Their work has won awards like Best Search Marketing Campaign at the DMA Asia Echo Awards and Best SEO Campaign at the Masters of Modern Marketing Awards. It’s clear—they know how to get results that matter.

  • Finance Industry Share: 20%
  • Service Line: SEO-40%
  • Key Client List: ICIC Prudential, Finnable
  • Clutch Rating and High Client Reviews: 5 out of 5 stars on Clutch
  • Years in Business: 7+
  • Company Size: 50-249 employees
  • Portfolio & Case Studies: To prove Infidigit is the best choice for a Fintech SEO company, we've chosen this case study. Infidigit partnered with Finnable, a growing Indian fintech company, to improve their online rankings. By implementing effective SEO strategies, Infidigit achieved a 139% increase in organic sessions, a 138% rise in users, and a 121% boost in new users over five months.

Bottom line

What more could a fintech company need? Infidigit has it covered. They’ve shown they can deliver big results, like helping Finnable get 139% more organic sessions in just five months. They understand the tricky parts of fintech, like ranking for tough keywords, building trust with secure websites, and turning visitors into customers. With their award-winning work and a team that gets fintech, they’ve got everything you need to stay ahead.

Selection Criteria and Review Methodology

We put together a simple but thorough process to find the top fintech SEO agencies. Here’s how we did it:

  1. Starting with a Big List
    We started with a list of 60 SEO agencies that have proven they can get results in tough, competitive industries.
  2. Focusing on Fintech Pros
    Next, we focused on agencies with fintech expertise, and the best way to spot that was by reviewing their case studies and portfolios showcasing work with fintech businesses. This added 20 more agencies to the list.
  3. Looking at Reviews
    We checked reviews on sites like Clutch and only kept agencies with at least a 4,7-star rating. We also made sure SEO was one of their main services, not just a side offering.
  4. Checking Fintech Skills
    We dug deeper into how these agencies help fintech companies. We looked at how well they handle ranking for competitive financial terms, creating compliance-friendly content, optimizing secure websites, and driving quality leads.
  5. Picking the Top 10
    After reviewing over 80 agencies, we chose the top 10 that consistently deliver results. These agencies know how to help fintech companies grow in a competitive space.

By following this process, we found the best partners for fintech businesses ready to take their online presence to the next level.

What SEO Challenges Do Fintech Companies Face?

SEO in fintech isn’t easy—it’s one of the toughest industries to crack. Between strict rules, fierce competition, and the need to build trust, it’s a lot more complicated than just picking a few keywords. Here’s why fintech SEO needs a real pro:

  1. EEAT Compliance, or simply put: Google Wants to See Experience, Expertise, Authority, and Trust (EEAT)
    In fintech, Google doesn’t mess around. They want to see that your website is written by experts, backed by credible sources, certifications, and real customer reviews. If your content doesn’t meet these high standards, it’s going to be hard to rank.
  2. Compliance is a Constant Battle
    Fintech is a super-regulated industry, and everything you publish has to follow the rules—whether it’s GDPR, financial disclosure laws, or other regional regulations. That means you can’t just write content for SEO; it has to be legally sound too.
  3. Everyone’s Fighting Over the Same Keywords
    Keywords like “online loans” or “investment platforms” are some of the most competitive out there. Big players with massive budgets dominate the space, so breaking through requires smart strategies, like targeting niche keywords with less competition.
  4. Making Financial Jargon User-Friendly
    Let’s be honest—fintech content can get pretty dry and technical. The trick is making it simple and clear for users without losing the depth or accuracy. That’s easier said than done.
  5. Local SEO Gets Complicated
    If your fintech business operates globally, you’re dealing with different regulations, languages, and customer needs in every region. Tailoring your SEO to each market is a big job, but it’s the only way to succeed.
  6. It’s a Long Game
    People don’t pick a fintech service on a whim—they research, compare, and take their time. Your SEO needs to support this journey with helpful content at every stage, from blog posts that explain concepts to case studies that show results.
  7. Reputation Matters More Than Ever
    In fintech, a bad backlink profile can do more harm than good. You need links from trusted, relevant sites to build authority and credibility, which takes time and effort.

Fintech SEO isn’t just tough—it’s a whole different ballgame. If you’re in the industry, you need an agency that knows how to handle the challenges, navigate the rules, and deliver real results.

How to Choose the Best Fintech SEO Companies 

These tips are for those, who want to dig deeper and find other agencies that would meet their specific preferences:

  1. See If They Know Fintech

Ask if they’ve worked with fintech companies before. Look at case studies or projects they’ve done. They must understand things like compliance rules, secure websites, or how to rank for competitive financial keywords. If they’ve done it before, they can probably do it for you.

  1. Read Client Reviews

Don’t just take their word for it—read reviews from their clients on Clutch or Google. Real feedback will tell you a lot.

  1. Ask How They’d Handle Your Business

When you speak with them, ask how they’d approach your specific needs. The perfect Fintech SEO agency will walk you through their plan in clear, simple language. If their strategy feels like a fit and they seem to get your goals, they’re worth considering.

FAQs

What’s the main difference between Fintech SEO and Finance SEO?

The key difference between them is that Fintech SEO is for technology supported financial products such as applications and malls while finance SEO is for traditional things such as banking and insurance.

What sets SEO for fintech apart from regular SEO?

Fintech SEO is a subcategory of SEO that is made to address the needs of the fintech industry. It is all about specific laws, selected keywords that compete against others, and getting users’ trust through secure content.

When will I see results from my fintech SEO?

It usually takes between 3-6 months before starting to notice the outcome. I think SEO needs serious time investment but when it is done, the results will forever form the foundation of your business.

Maria Harutyunyan

Our blog covers a combination of industry trends and professional insights from behind-the-scenes experiences. We provide weekly updates on link building, content marketing, on-site and technical SEO, and more! Sign up for our newsletter and join our LinkedIn to be on top of industry trends!

Maria Harutyunyan
Our blog covers a combination of industry trends and professional insights from behind-the-scenes experiences dealing with every aspect of SEO. We provide weekly updates on topics such as link building, content marketing, on-site and technical SEO and more! Don’t miss any industry updates by signing up for our newsletter! You’ll also receive exclusive SEO strategies and learn about industry secrets like:

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