Job Responsibilities

• Conduct in-depth market research to identify emerging trends, competitor strategies, and industry insights relevant to client campaigns.
• Analyze and dissect competitors' backlink profiles to gain a competitive edge
• Gather and synthesize qualitative and quantitative data from various sources (industry reports, surveys, social listening tools, etc.).
• Identify key market opportunities and challenges for clients, providing actionable recommendations to the Digital PR and strategy teams.
• Collaborate with the PR ideation team to develop data-driven campaign ideas based on research findings.
• Keep up with the latest developments and shifts in the industries relevant to clients and provide ongoing updates to the team.
• Create detailed reports and presentations to communicate research findings to internal teams and clients.
• Support the outreach team by identifying target publications, journalists, and influencers aligned with clients’ goals and audience interests.

Requirements

• Bachelor’s degree in Marketing, Business, Communication, or a related field.
• 2+ years of experience in market research, preferably within a PR or digital marketing environment.
• Strong analytical skills and experience with research tools and methodologies.
• Proficiency in analyzing large datasets and drawing actionable insights.
• Familiarity with tools like Google Analytics, SEMrush, or social listening platforms is a plus.
• Excellent communication and presentation skills, with the ability to explain complex data in simple terms.
• Strong attention to detail and the ability to manage multiple research projects simultaneously.
• A collaborative mindset with the ability to work closely with PR and content teams.

Benefits of working at Loopex

• Ample resources and guidance are available to ensure your continuous growth and development.
• Weekly knowledge-sharing roundtable sessions and internal trainings are provided.
• Hybrid work model with no obligatory office days.
• Additional paid days off are provided, separate from vacation days.
• Team building activities and outdoor events are organized to promote teamwork and bonding.

If you have a passion for research, are highly motivated, and meet the requirements above, we encourage you to apply for this exciting opportunity. Please submit your resume and we will contact you.

How to Apply?