BigCommerce SEO Services that Powers Your E-Commerce Growth

BigCommerce can unintentionally create duplicate content issues when products have multiple variants (like size or color), each generating its own URL. For example:

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1. Main product URL:
   https://yoursite.com/products/blue-jacket
2. Variant URL:
   https://yoursite.com/products/blue-jacket?variant=1234

This results in multiple URLs for the same product, which can confuse search engines. Without proper management, Google may treat these as separate pages, splitting link equity and negatively affecting your rankings.

To fix this, we implement canonical tags on your BigCommerce product variant pages, ensuring Google knows which URL to prioritize. We also optimize the internal link structure to ensure all traffic and link equity flow to the correct page, preventing ranking dilution and maximizing SEO value for your BigCommerce store’s product pages.

Many BigCommerce stores don’t have the right schema markup or may set it up incorrectly. 

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Schema markup is special code that helps search engines understand important details about your products, like price, availability, and reviews. Without it, search engines may not show this key information in search results, which may lead to fewer clicks and missed sales opportunities.

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We help you add the correct schema markup to your BigCommerce product and category pages. With the right schema markup, your BigCommerce products will appear more prominently in search results, leading to increased clicks, higher traffic, and ultimately, more sales.