96% Boost in Organic Traffic for Food Label Maker

96%

Increase in organic traffic

53%

Keywords in top 10 positions

113%

Increase in domain rating

Book a call with Maria, Head of SEO

Consultation is free. No credit card required. Instant booking!

Project Overview

Food Label Maker is a comprehensive cloud-based software solution that empowers food businesses with recipe formulation, nutrition analysis, and regulatory compliance tools, serving enterprises, manufacturers, restaurants, and startups.

Goal

The primary objective was to significantly enhance Food Label Maker's domain authority by acquiring high-DR backlinks from major media outlets. We aimed to secure coverage in publications with DR 70+ to establish the brand as a trusted authority in the food compliance and nutrition space, while simultaneously driving referral traffic and improving organic search visibility.

Solutions

Food Label Maker

Our digital PR strategy focused on creating newsworthy content around nutrition and dietary insights that would appeal to major media outlets. Key elements included:

Development of expert-backed content about nutrition and weight management

Strategic pitching to national and regional media outlets

Creation of data-driven stories that aligned with current health trends

Targeted outreach to high-domain authority news websites

Continuous media relationship-building and follow-up campaigns

Results

High-Impact Media Coverage Success

Our digital PR campaigns achieved exceptional results  with coverage across major media outlets:

National Media Coverage:

The Mirror (DR 89): "Diet experts say sweet treat could help you lose weight"

Yahoo News UK (DR 91): "Adding sweet treat to breakfast will help you lose weight"

MSN (DR 93): Multiple feature articles about health experts' dietary recommendations

Regional Coverage:

Gloucestershire Live: In-depth coverage of nutrition research

Get Surrey: Featured article on dietary recommendations

Multiple pieces across regional networks

These placements provided high-authority backlinks and increased brand visibility and credibility in the food industry sector.

Food Label Maker DR Increase

Domain Rating

17 from 8

113%

Monthly Organic Traffic

4900 from 2500

96%

Keywords in Top 10

141 from 92

53%

High-Quality Backlinks

95

Started SEO in

August 2024

Book a call with the Head of SEO

Consultation is free. No credit card required. Instant booking!

Domain Rating

17 from 8

113%

Monthly Organic Traffic

4900 from 2500

96%

Keywords in Top 10

141 from 92

53%

High-Quality Backlinks

95

Started SEO in

August 2024

Book a call with the Head of SEO

Consultation is free. No credit card required. Instant booking!

Inspired by their success? Now your turn! Let’s achieve remarkable results together!

Book a call with Maria, Head of SEO

Consultation is free. No credit card required. Instant booking!